Landing page system · demo
Generic Co. is a fictional home-improvement company. Each page below is a genuinely different layout competing in a live A/B test, built from the same parts our client sites use.
The control. Form above the fold beside the headline, then the full proof stack for anyone who scrolls instead.
Makes the case before it asks, for colder traffic. The form asks for an email first and reveals the rest.
Leads with the monthly payment and package prices. No form on the page — every CTA opens it in a dialog, carrying the package or estimate the visitor was looking at.
Under the hood
The pages are the visible part. This is what runs behind every client site.
Visitors are split across arms and keep seeing the same one. Statistics are bot-filtered and Bonferroni-corrected.
Every arm collects identical fields, so conversion rates compare like with like. Honeypot, rate limiting and optional Turnstile.
HubSpot, Zoho, Google Sheets, Meta Conversions API, webhooks and Whatagraph — with retries and a retry queue in the admin.
UTMs, gclid / fbclid and landing variant ride along with every lead.
A region-aware consent banner and Google Consent Mode, switched on per site, with a consent report in the admin.
Leads, lead detail, CSV export, traffic, A/B results, users and roles, 2FA, audit log.
A synthetic submission through the real endpoint proves the form still works — without storing or delivering anything.
Name, colour, phone, services, offices and proof points live in the database. A new client is a form, not a code change.
